Privacy Policy

Last updated: April 18, 2026

NOVA Advanced Serums ("NOVA", "we", "us", or "our") operates this store and website at novahairserum.com, including all related information, content, features, tools, products and services (the "Services"). NOVA is powered by Shopify. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use our website, make a purchase, or communicate with us.

Please read this Privacy Policy carefully. By using the Services, you acknowledge that you have read and understood this policy.

Personal Information We Collect

We may collect the following categories of personal information depending on how you interact with our Services:

• Contact details - your name, shipping address, billing address, phone number, and email address.
• Financial information - payment card details, UPI ID, transaction details, and payment confirmation. We do not store full card numbers - all payments are processed securely via Shopify Payments or third-party gateways.
• Order information - products you purchase, return, or enquire about, and your order history.
• Account information - your username, password, and preferences if you create an account.
• Communications - information you share when you contact us via email, WhatsApp, or any contact form.
• Device and usage information - your IP address, browser type, pages visited, and how you navigate the website. This is collected automatically via cookies.

How We Collect This Information

• Directly from you - when you place an order, create an account, subscribe to our newsletter, or contact us.
• Automatically - through cookies and similar technologies when you browse our website.
• From service providers - such as Shopify, payment processors, and shipping partners who process information on our behalf.

How We Use Your Information

• To process and fulfill your orders - including payment processing, packaging, and shipping your products across India.
• To communicate with you - order confirmations, shipping updates, and customer support responses via email or WhatsApp.
• To improve our Services - understanding how customers use our website to improve product pages, checkout flow, and overall experience.
• For marketing - sending you offers, new product launches, and tips via email or SMS only if you have opted in. You can unsubscribe at any time.
• For security and fraud prevention - to protect our customers and our business from fraudulent transactions or misuse.
• For legal compliance - to comply with applicable Indian laws and respond to lawful requests from authorities.

How We Share Your Information

We do not sell your personal information. We may share it only in the following circumstances:

• With Shopify - our e-commerce platform that processes orders, payments, and stores data on our behalf. Shopify's privacy policy is available at shopify.com/legal/privacy.
• With shipping partners - such as Shiprocket, Delhivery, or India Post, who need your name and address to deliver your order.
• With payment processors - Razorpay, PayU, or other gateways to process your payments securely.
• When required by law - if we receive a valid legal request from government or law enforcement authorities.
• In a business transfer - if NOVA is acquired or merged, your information may be transferred to the new entity.

Cookies

We use cookies to remember your cart, understand website traffic, and improve your shopping experience. You can control cookie settings through your browser. Disabling cookies may affect some features of the website such as the shopping cart.

Cash on Delivery Orders

For COD orders, we collect your name, phone number, and delivery address to coordinate delivery with our logistics partner. This information is shared only with the delivery partner and is used solely for order fulfillment.

Data Security

We take reasonable measures to protect your personal information from unauthorised access, alteration, or disclosure. All payment data is processed through encrypted, PCI-compliant payment gateways. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy - including to process orders, resolve disputes, and comply with legal obligations. You may request deletion of your data at any time by contacting us.

Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications at any time
• Request a copy of your data in a portable format

To exercise any of these rights, contact us at the details below. We will respond within 7 business days.

Children's Privacy

Our Services are not intended for children under the age of 18. We do not knowingly collect personal information from minors. If you believe a child has provided us with their information, please contact us and we will delete it promptly.

Third Party Links

Our website may contain links to third-party websites such as Instagram, Facebook, or YouTube. We are not responsible for the privacy practices of those platforms. We encourage you to review their privacy policies before providing any personal information.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. Continued use of our Services after any changes means you accept the updated policy.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

📧 Email: novamordenayurvedha@gmail.com
📍 Address: NOVA Advanced Serums, Palarivattom - Edappally Road, Edappally, Ernakulam, Kerala - 682024, India
🕐 Support hours: Monday – Saturday, 10AM – 6PM IST